We also know that Google might be using engagement data as a ranking signal, i.e. if your users do not enjoy browsing your site, why should Google rank it well in Search Engine Result Pages (referred to as SERP’s)?
UX in 2019 will also be shaped up by Google going mobile first index. This means that digital marketers need to understand UX from a mobile perspective. It’s a common “disease” that everyone involved in the web industry test and measure the desktop site but seem to forget all about the mobile version of the website. This has to change in 2019…
We did our research and we found these ten books related to UX. If you’re a digital marker, an SEO specialist, a web designer, a web developer, a manager, a CEO or have any connection with the web, we suggest you invest in one of the below books!
Best UX Books 2019
These are the best 5 UX design books that everyone should read in 2019.
1. Don’t Make Me Think Revisted – Editor’s Choice
According to Steve Krug, the concept that everyone should keep in mind when thinking about UX, is not to make the user think! We cannot agree more, we think this is the best UX book for SEO’s, Web Designers, Web Developers and also Content Writers. It is not too technical neither too simple; this makes it ideal as a good UX book for beginners and also for professionals.
Since Don’t Make Me Think was first published in 2000, hundreds of thousands of readers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. This book was revised recently (hence it’s name Revisited) and therefore it include modern technology and concepts but still keeping the initial secret – don’t make the user think!
2. Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems
This book, also by Steve Krug, can be considered Part 2 of Don’t Make Me Think. Testing cost a lot of money and time, this book help you minimise both!
Using practical examples, the author explains how you should test any design from a sketch to a fully responsive website or app. Read this book and you will be able to fix your UX problems that you find, using Steve’s “The least you can do” approach.
3. Smashing UX Design – Foundations for Designing Online User Experiences
This book by Jesmond J. Allen and James J. Chudley provides web designers and developers with all the tools, techniques, and practical, hands-on guidance they need to make their lives (and their user’s) easier. It is an ideal book to serve as an introduction for those that are still a little bit green about this topic.
4. 100 Things Every Designer Needs to Know About People
This book, by Susan Weinschenk, combines science and research with practical examples to deliver a guide every website designer or web developer needs. This book will not just help you design more intuitive and engaging work websites but also for applications, print and products that matches the way your users think.
We guarantee that after you discover the 100 things about your users, you will never think the same again.
5. Designing the Obvious – A Common Sense Approach to Web & Mobile Application Design 2nd Edition
‘Designing the Obvious’ is the right book for every person charged with the design and development of Web-based software, from the CEO to the web development team.
This book highlights the importance of good UX for your users. It suggests that good UX just not simply offers your users a good experience, but it also helps in loyalty and returning customers!
As you can see there are quite a number of books that can help you understand user experience. Before we conclude, here are some UX tips.
So, which book should you buy?
You must be convinced by now. Designing in 2019 without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient! If you want our opinion we would start with ‘Don’t Make me Think – Revisted’. Then go ahead and invest in other books; the more you read the better. Thank us later.
Once you’re done with UX Books, we suggest you jump to our management books page to refine your managerial skills!
Best UX Tools for 2019
After investing in one of these books, you should combine your knowledge with tools to make the most out of your web applications. There are quite a number of online tools that can help you improve UX, these are our favourite two.
The first tool that we suggest that everyone uses is Google Mobile Friendly Test. This, obviously, test some UX factors from a mobile perspective. For example one factor that you might want to improve is that links are very close to each other on mobile which result in user clicking on the wrong link.
Another tool that you might want to use is HotJar. This tool helps you understand what users want, care about and interact with on your site by visually representing their clicks, taps and scrolling behaviour. My favourite part of this tool is the conversion funnel report. This helps you find the biggest opportunities for improvement and testing by identifying on which page and at which step most visitors are leaving your site. The result? More sales!
Best UX Tips for 2019
UX is very simple yet very complicated. UX does not start on your website, UX starts on the source where the user found your site. Let’s say someone searched for “best UX books 2019” on Google.com, that is where this site user experience started. Why? Because it all starts with the User Intent! Ask this to your self, does your website or landing page, fulfils the user intent? If the user searched for best UX books for 2019, he or she expects to see a list of books that are ideal for UX, and this very simple concept still makes sense today (and always will).
So forget what you think, or what you like, just make sure that the user intent matches your landing page i.e. the UX that the user will receive when they land on your site.
That was the first step, the second step, as Steve Krug writes in his book, is not to make the user think! If you have thousands of options, tons of colours, and tons of links, where should the user click or go? Maybe you know that but the user does not. So our second tip is to go out of your house or office, find any random person walking by, and after showing them your site ask them if they understand what is it about and what they would do if they land on that page. You will be amazed by the answers. Some people will try to click unclickable links, others would not even realise that some buttons are clickable, while others don’t even understand the topic of that particular page!